Hosting a green (or eco-friendly) event often has negative connotations of being more expensive and requiring more effort than hosting a traditional event. It might require more effort to become familiar with the various elements of hosting an event in an eco-friendly manner, but sustainable event and exhibition management companies like Shades of Green Events are ready to assist in this regard and will ensure a professional outcome. Also, the effort will be well worth it since applying reliable, eco-friendly techniques to your event or exhibition can save you money and the added benefit is publically demonstrating your company’s commitment to sustainability, which is great for Public Relations.

Greening your event and saving money in the process

There are many aspects of an event that can be reduced, omitted or sourced locally in order to lessen the impact on the environment and result positively on the bottom line. This can be achieved through applying greening practices. Three examples are:

• Waste minimisation (serving tap water rather than bottled water; electronic registration processes; distributing event materials electronically on USBs rather than printing materials; and so forth)
• Energy efficiency and renewable energy (Conserve energy through utilising energy efficient equipment; select a venue with natural light that does not require electronic lights to be switched on during the day; and so forth);
• Green transportation systems (choose a venue within walking distance from the hotel; make use of shared transportation between the airport and hotel; rent eco-friendly vehicles; and so forth)

Hosting an event in an eco-friendly manner is a long term investment in your company’s image – it will create lasting impressions on your clients and other key stakeholders. The advantages are endless and are evident from the simplest applications. Shades of Green Events looks forward to enhancing your brand and exceeding your expectations when it comes to planning your next event or exhibition.

For more information on how Shades of Green Events can deliver your event or exhibition in a professional, socially and environmentally responsible way, visit the following links:

Event Planning & Event Management: http://www.shadesofgreenevents.co.za/corporate-events/

Exhibition Planning & Exhibition Management: http://www.shadesofgreenevents.co.za/exhibition/